Cusco Social Magazine - Editorial design

Cusco Social is a magazine that targets sectors A and B in the city of Cusco. It showcases business, cultural, and social events, as well as high-quality products, while also depicting the daily life of Cusco society. Since 2008, it has published over 80 issues and is one of the most well-known magazines in the city. I am in charge of its design since 2013.

DIGITAL TRANSFORMATION

In 2023, Cusco Social celebrated its 15th anniversary and also entered a new stage by becoming a digital magazine with a presence on social media platforms. Its content became more dynamic and web-based, and it started to incorporate multimedia elements such as videos and podcasts. Its users can now interact with its content by clicking on links, watching embedded videos, or listen to the podcasts.

The design was also changed to complement this digital transformation. It uses undulating geometric figures and bright, striking colours that reflect energy and dynamism. It also employs contemporary, easy-to-read sans-serif fonts to convey modernity and simplified icons of the different content formats to clearly and quickly communicate their concepts.

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